OTT and Me: The Growth of Streaming Television

August 26, 2021


Turning the TV on and hoping to find something you like? Forget about that. Today, it’s all about over-the-top (OTT) streaming television. Get the content you want, when you want it, and how you want it. Check out our infographic for some impressive facts and figures on the best way to enjoy video content!

infographic on ott

 

Sweet 16

YouTube and Apple iTunes, the first OTT platforms, were founded in 2005, a whopping 16 years ago!
The Beginning of Netflix…
Arguably the most popular OTT service, Netflix, began streaming content in 2007.
… and The End of an Era
In 2009, analog TV ends in the United States and is gradually replaced by digital services.

2015

The first smart TVs were launched ten years after the first OTT services were created.
Original Content
Last year, the total spend on Netflix Originals content came up to $17 billion.
$61 billion
This is how much the OTT industry worldwide is worth at the moment, with this value expected to keep growing.
54%
A record-breaking 54% of global internet users streamed films and series in 2020, when the first wave of coronavirus hit the world.

2 Billion

Approximately 2.13 billion people around the world used these services in 2020, and this number is only expected to increase.
Launched back in 2005, streaming television services have kept growing in use and popularity around the world. With Netflix announcing the release of streaming services in 2007, and analog TVs being replaced by digital ones a couple of years later, OTT services have consistently remained highly successful around the world. In 2020, Netflix spent $17 billion on original content, whereas the whole OTT industry is currently valued at $61 billion and has over 2 billion users worldwide.

Sources

Online Video and Streaming Sites Statistics and Facts

OTT 101: The History and Future of OTT Streaming


https://en.wikipedia.org/wiki/Timeline_of_Netflix
https://www.statista.com/topics/7527/video-streaming-worldwide/#dossierSummary__chapter2